Author

iva

inspiration

A fresh new perspective with Animal Thingdom

Most of the times when a brand realizes that they need a more emotional approach, they quickly turn to humanizing their brand as probably the easiest way to achieve this goal. I love this campaign by the British furniture brand DFS because it achieves the same goal, but in a very refreshing way.

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inspiration

Intensely cool Barilla designs

Sometimes the simplest creatives are the most effective ones. Barilla created a mini-series presenting the “intensely Italian” origin of the brand showing their products with Italy’s most popular landmarks. So simple, yet so interesting, I just love this type of designs.

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Creative Talks

Creative Talks #20: Zorica Crnoshija

PR and marketing expert, producer by education, presenter, journalist, in short, an all around creative person who inspires with everything she does 🙂 I’m sure that from the first sentence you can sense my excitement and how happy I was with the chance to speak to Zorica Crnoshija. I hope you’ll love the talk as much as I did 🙂

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Creative Talks

Creative Talks #19: Simone Kalica

In the first March Creative Talks, I had the pleasure of speaking to Simone Kalica – photographer, influencer, woman with a very unique story and a lot to tell 🙂 She spoke about the creative process in photography, preparations for capturing great photos in stressful situations, inspiration and the struggle with self-doubt. Enjoy 🙂

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events

Fuck Dani Komunikacija – Love Dani Komunikacija

I’ll start this off by saying Dani Komunikacija is always awesome. Year after year, I prepare myself that I might have too big of expectations based on the previous experience, that it’s too tough to keep up the same level of quality and energy with each new conference, but somehow, they always seem to grow and upgrade, and absolutely never let me down.

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