Gjorgji Despodov is an artist and multidisciplinary designer based between Bulgaria and Macedonia. He mainly works in the visual arts field creating concepts through a wide range of disciplines such as graphic design, art direction, 3D visuals and illustration.
He graduated with a BA in Advertising Design in the National Academy of Arts in Sofia in 2019 and he currently works as a graphic designer in Digital Agency in Sofia, Bulgaria. His work is mostly inspired from the bizarre late 80’s films, television and advertisements,strengthened with digital techniques and color composing.
I had the pleasure of meeting him a while ago and I’m really happy we had the opportunity to once again chat about creativity π These are his advice…
βWhen I am blockedβ¦I stop avoiding I pull up a chair and listen to what the Block has to say. Sometimes, the best thing you can do is give up, leave your desk and perform a lip sync in front of your mirror. Remember one thing, you canβt force creativity.
The idea of divine inspiration and an aha moment is largely a fantasy. I found inspiration by doing something completely out of my comfort zone. And by comfort zone I mean my computer screen. As a designer in the digital age, most of the time i am glued to my computer screen. Stepping away from it and doing something completely analogue inspires me the most.
If nothing seems to be working, hereβs a tip: Donβt force it. Creativity is not a manual skill that you either do or donβt, but a series of emotional and mental tasks that sometimes just donβt work together.β
ΠΠΎΡΡΠΈ ΠΠ΅ΡΠΏΠΎΠ΄ΠΎΠ² Π΅ ΡΠΌΠ΅ΡΠ½ΠΈΠΊ ΠΈ ΠΌΡΠ»ΡΠΈΠ΄ΠΈΡΡΠΈΠΏΠ»ΠΈΠ½Π°ΡΠ΅Π½ Π΄ΠΈΠ·Π°ΡΠ½Π΅Ρ ΠΏΠΎΡΡΠΎΡΠ°Π½ΠΎ Π²ΠΎ Π΄Π²ΠΈΠΆΠ΅ΡΠ΅ ΠΏΠΎΠΌΠ΅ΡΡ ΠΡΠ³Π°ΡΠΈΡΠ° ΠΈ ΠΠ°ΠΊΠ΅Π΄ΠΎΠ½ΠΈΡΠ°. ΠΠΎ Π³Π»Π°Π²Π½ΠΎ ΡΠ°Π±ΠΎΡΠΈ ΠΊΠ°ΠΊΠΎ ΠΏΠΎΠ»Π΅ΡΠΎ Π½Π° Π²ΠΈΠ·ΡΠ΅Π»Π½Π°ΡΠ° ΡΠΌΠ΅ΡΠ½ΠΎΡΡ ΠΊΡΠ΅ΠΈΡΠ°ΡΡΠΈ Π²ΠΎ ΡΠ°Π·Π»ΠΈΡΠ½ΠΈ Π΄ΠΈΡΡΠΈΠΏΠ»ΠΈΠ½ΠΈ, ΠΎΠ΄ Π³ΡΠ°ΡΠΈΡΠΊΠΈ Π΄ΠΈΠ·Π°ΡΠ½, Π°ΡΡ Π΄ΠΈΡΠ΅ΠΊΡΠΈΡΠ° Π΄ΠΎ 3D visuals ΠΈ ΠΈΠ»ΡΡΡΡΠ°ΡΠΈΡΠ°. ΠΠΎ ΠΌΠΎΠΌΠ΅Π½ΡΠΎΠ² ΡΠ°Π±ΠΎΡΠΈ ΠΊΠ°ΠΊΠΎ Π³ΡΠ°ΡΠΈΡΠΊΠΈ Π΄ΠΈΠ·Π°ΡΠ½Π΅Ρ Π²ΠΎ Π°Π³Π΅Π½ΡΠΈΡΠ° Π·Π° Π΄ΠΈΠ³ΠΈΡΠ°Π»Π΅Π½ ΠΌΠ°ΡΠΊΠ΅ΡΠΈΠ½Π³ Π²ΠΎ Π‘ΠΎΡΠΈΡΠ°, ΠΡΠ³Π°ΡΠΈΡΠ°. ΠΠ΅Π³ΠΎΠ²ΠΎΡΠΎ ΡΠ²ΠΎΡΠ΅ΡΡΠ²ΠΎ Π΅ Π½Π°ΡΠΌΠ½ΠΎΠ³Ρ ΠΈΠ½ΡΠΏΠΈΡΠΈΡΠ°Π½ΠΎ ΠΎΠ΄ Π±ΠΈΠ·Π°ΡΠ½ΠΈΡΠ΅ ΡΠΈΠ»ΠΌΠΎΠ²ΠΈ Π²ΠΎ Π΄ΠΎΡΠ½ΠΈΡΠ΅ 80-ΡΠΈ, ΡΠ΅Π»Π΅Π²ΠΈΠ·ΠΈΡΠ°ΡΠ° ΠΈ ΡΠ΅ΠΊΠ»Π°ΠΌΠΈΡΠ΅, Π·Π°ΡΠΈΠ»Π΅Π½ΠΈ ΡΠΎ Π΄ΠΈΠ³ΠΈΡΠ°Π»Π½ΠΈΡΠ΅ ΡΠ΅Ρ Π½ΠΈΠΊΠΈ ΠΈ ΠΊΠΎΠΌΠ±ΠΈΠ½Π°ΡΠΈΠΈ Π½Π° Π±ΠΎΠΈ.
ΠΠΎ ΠΈΠΌΠ°Π² Π·Π°Π΄ΠΎΠ²ΠΎΠ»ΡΡΠ²ΠΎΡΠΎ Π΄Π° Π³ΠΎ Π·Π°ΠΏΠΎΠ·Π½Π°Π°ΠΌ ΠΏΡΠ΅Π΄ Π΄ΠΎΡΡΠ° Π²ΡΠ΅ΠΌΠ΅, ΠΈ ΠΌΠ½ΠΎΠ³Ρ ΠΌΠΈ Π΅ ΠΌΠΈΠ»ΠΎ ΡΡΠΎ ΠΏΠΎΠ²ΡΠΎΡΠ½ΠΎ ΠΈΠΌΠ°Π²ΠΌΠ΅ ΠΏΡΠΈΠ»ΠΈΠΊΠ° Π΄Π° ΠΏΠΎΡΠ°Π·Π³ΠΎΠ²Π°ΡΠ°ΠΌΠ΅ Π·Π° ΠΊΡΠ΅Π°ΡΠΈΠ²Π½ΠΎΡΡΠ° π ΠΠ²Π° ΡΠ΅ Π½Π΅Π³ΠΎΠ²ΠΈΡΠ΅ ΡΠΎΠ²Π΅ΡΠΈ…
βΠΠΎΠ³Π° ΠΈΠΌΠ°ΠΌ ΠΊΡΠ΅Π°ΡΠΈΠ²Π΅Π½ Π±Π»ΠΎΠΊ…ΠΠ΅ Π³ΠΎ ΠΈΠ·Π±Π΅Π³Π½ΡΠ²Π°ΠΌ, Π·Π΅ΠΌΠ°ΠΌ ΡΡΠΎΠ»ΡΠ΅, ΡΠΈ ΡΠ΅Π΄Π½ΡΠ²Π°ΠΌ ΠΈ ΡΠ»ΡΡΠ°ΠΌ ΡΡΠΎ ΠΠ»ΠΎΠΊΠΎΡ ΠΈΠΌΠ° Π΄Π° ΠΌΠΈ ΠΊΠ°ΠΆΠ΅. ΠΠΎΠ½Π΅ΠΊΠΎΠ³Π°Ρ, Π½Π°ΡΠ΄ΠΎΠ±ΡΠΎΡΠΎ Π½Π΅ΡΡΠΎ ΡΡΠΎ ΠΌΠΎΠΆΠ΅Ρ Π΄Π° Π³ΠΎ Π½Π°ΠΏΡΠ°Π²ΠΈΡ Π΅ Π΄Π° ΡΠ΅ ΠΎΡΠΊΠ°ΠΆΠ΅Ρ, Π΄Π° ΡΡΠ°Π½Π΅Ρ ΠΎΠ΄ Π±ΠΈΡΠΎΡΠΎ ΠΈ Π΄Π° Π½Π°ΠΏΡΠ°Π²ΠΈΡ Π΅Π΄Π΅Π½ βlip-syncβ ΠΏΠ΅ΡΡΠΎΡΠΌΠ°Π½Ρ ΠΏΡΠ΅Π΄ ΠΎΠ³Π»Π΅Π΄Π°Π»ΠΎ. ΠΠ°ΠΏΠΎΠΌΠ½Π΅ΡΠ΅ Π΅Π΄Π½Π° ΡΠ°Π±ΠΎΡΠ°, Π½Π΅ ΠΌΠΎΠΆΠ΅ΡΠ΅ Π΄Π° ΡΠ° ΠΏΡΠΈΡΠΈΠ»ΠΈΡΠ΅ ΠΊΡΠ΅Π°ΡΠΈΠ²Π½ΠΎΡΡΠ°.
ΠΠ΄Π΅ΡΠ°ΡΠ° Π·Π° Π±ΠΎΠΆΠ΅Π½ΡΡΠ²Π΅Π½Π° ΠΈΠ½ΡΠΏΠΈΡΠ°ΡΠΈΡΠ° ΠΈ βΠ°Ρ Π°β ΠΌΠΎΠΌΠ΅Π½Ρ Π²ΠΎ Π³Π»Π°Π²Π½ΠΎ Π΅ ΡΠ°Π½ΡΠ°Π·ΠΈΡΠ°. ΠΠ°ΠΎΡΠ°ΠΌ ΠΈΠ½ΡΠΏΠΈΡΠ°ΡΠΈΡΠ° ΠΏΡΠ°Π²Π΅ΡΡΠΈ Π½Π΅ΡΡΠΎ ΡΠΎΡΠ΅ΠΌΠ° Π½Π°Π΄Π²ΠΎΡ ΠΎΠ΄ ΠΌΠΎΡΠ°ΡΠ° Π·ΠΎΠ½Π° Π½Π° ΠΊΠΎΠΌΡΠΎΡΡ. Π ΠΏΠΎΠ΄ Π·ΠΎΠ½Π° Π½Π° ΠΊΠΎΠΌΡΠΎΡΡ ΠΏΠΎΠ΄ΡΠ°Π·Π±ΠΈΡΠ°ΠΌ Π΅ΠΊΡΠ°Π½ΠΎΡ Π½Π° ΠΌΠΎΡΠΎΡ ΠΊΠΎΠΌΠΏΡΡΡΠ΅Ρ. ΠΠ°ΠΊΠΎ Π΄ΠΈΠ·Π°ΡΠ½Π΅Ρ, Π²ΠΎ Π΄ΠΈΠ³ΠΈΡΠ°Π»Π½ΠΎΡΠΎ Π²ΡΠ΅ΠΌΠ΅, ΠΏΠΎΡΡΠΎΡΠ°Π½ΠΎ ΡΡΠΌ βΠ·Π°Π»Π΅ΠΏΠ΅Π½β Π·Π° Π½Π΅Π³ΠΎ. Π’ΡΠ³Π½ΡΠ²Π°ΡΠ΅ΡΠΎ ΠΎΠ΄ ΠΏΡΠ΅Π΄ Π΅ΠΊΡΠ°Π½ ΠΈ ΠΏΡΠ°Π²Π΅ΡΠ΅ΡΠΎ Π½Π΅ΡΡΠΎ βΠ°Π½Π°Π»ΠΎΠ³Π½ΠΎβ ΠΌΠ΅ ΠΈΠ½ΡΠΏΠΈΡΠΈΡΠ° Π½Π°ΡΠΌΠ½ΠΎΠ³Ρ.
ΠΠΎ ΠΌΠΎΠΌΠ΅Π½ΡΠΈΡΠ΅ ΠΊΠΎΠ³Π° Π½ΠΈΡΡΠΎ Π½Π΅ ΡΡΠ½ΠΊΡΠΈΠΎΠ½ΠΈΡΠ° ΠΌΠΎΡΠΎΡ ΡΠΎΠ²Π΅Ρ Π΅: ΠΠ΅ Π³ΠΈ ΡΠΎΡΡΠΈΡΠ°Ρ ΡΠ°Π±ΠΎΡΠΈΡΠ΅. ΠΡΠ΅Π°ΡΠΈΠ²Π½ΠΎΡΡΠ° Π½Π΅ Π΅ ΠΌΠ°Π½ΡΠ΅Π»Π½Π° ΡΠΏΠΎΡΠΎΠ±Π½ΠΎΡΡ ΠΊΠΎΡΠ° ΠΈΠ»ΠΈ ΡΠ° ΠΏΡΠ°Π²ΠΈΡ ΠΈΠ»ΠΈ Π½Π΅ ΡΠ° ΠΏΡΠ°Π²ΠΈΡ, ΡΡΠΊΡ ΡΠ΅ΡΠΈΡΠ° Π½Π° Π΅ΠΌΠΎΡΠΈΠ²Π½ΠΈ ΠΈ ΠΌΠ΅Π½ΡΠ°Π»Π½ΠΈ Π·Π°Π΄Π°ΡΠΈ ΠΊΠΎΠΈ ΠΏΠΎΠ½Π΅ΠΊΠΎΠ³Π°Ρ Π½Π΅ ΡΡΠ½ΠΊΡΠΈΠΎΠ½ΠΈΡΠ°Π°Ρ Π·Π°Π΅Π΄Π½ΠΎ.β