Author

iva

Creative Talks

Creative Talks #12: Nebojsha Gelevski Bane

Во дванаесеттие Creative Talks го имав задоволството да разговарам со Небојша Гелевски Бане. Еден од најпознатите графички дизајнери кај нас, препознатлив по неговиот визуелен активизам а во последно време и улогата на предавач на дизјан академии. Со Бане поразговаравме за неговиот пат и развој низ дизајнот и агенциското работење, за моменталната дизајн сцена и можностите за подобрување, како и неговите омилени проекти и препораки за младите дизајнери. Уживајте! 🙂

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social media break
my thoughts

How to have a social media break (when you work in an ad agency)

Too much time online, wasting days and days on endless scrolling, aimlessly searching for something new. Yup, we’ve all been there. Especially this past year during the lock-downs, time spent on social media has increased significantly, unfortunately on account of our productivity. So, the first thing that comes to mind when you get in that evil loop is to have a social media break. Uninstall the apps, try to completely forget about them, and once you’ve restarted your mind, try to have a more thought out approach.

The thing is, not everyone can do this. Some of us who work in (digital) marketing agencies are obliged to spend at least half of our day online, creating content for our clients, answering the audiences questions, or even following what is new on the market. Marketing (especially digital) is a fast turning job and you can rarely allow yourself a big break. So what can we do in order go have a social media cleanse if a whole detox is not possible? Here are a few ideas.

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inspiration

Pale Gradients Packaging

One of my favorite current design trends – pale gradients. I might be a bit subjective on the color selection, but the combination of the colors and gradient effect definitely gives a great look to any type of product from cosmetics to food and drinks. These are only a few of my favorites.

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inspiration

Creative Coffee Print Ads

Today we have a short selection of a few inspiring coffee print ads to help us get through a day of constant weather change. I hope these ads help you get a bit more inspired today, after all coffee is the fuel of creativity. 🙂

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inspiration

Road Safety Campaign: The Joy of Life

I love campaigns that show a different perspective on a topic we’ve all seen and probably talked about before. Although there are some very strong campaigns dedicated to increasing road safety, the latest campaign on the topic created by DDB France is something else.

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Womb Stories by Bodyform
inspiration

[inspiration] Womb stories by Bodyform

There are not a lot of ads that can make me emotional even after watching them a few times. After while working in marketing, it is hard to set aside the industry built in skepticism and ability to recognize sales formulas. But this ad manages to do it every time I watch it.

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